Instagram posts crammed with hashtags could soon be a thing of the past, as the platform rolls out new limits on how many tags users can add per post. According to Instagram chief Adam Mosseri, posts ... Instagram updated how hashtags work for discovery.

Understanding the Context

Now, when users tap on a hashtag, they’re directed to broader search results, including profiles, instead of just a “Top Posts” feed. The platform ... From the #ShotOniPhone challenge to your favorite Instagram model’s description of their latest photo shoot, hashtags help guide those who would absolutely love your content straight to your page. Let ...

Key Insights